Beyond the Label - Decoding Pet Food


Jan 12 - Jan 13, 2018 – 11:00 PM - Sat 3:00 AM

925 Lincoln Street
Denver, CO 80203 Map

More Info

This seminar addresses how rules, regulations and laws affect what you're reading on your pets' food or treat labels; What you really need to know to truly understand what a label does and does not tell you; and tools to help you effectively do your own research. This seminar will cover a detailed behind the scenes look at dry kibble foods (including Prescriptions), canned foods, dehydrated/freeze dried/air-dried raw foods, HPP raw foods, and fully raw foods. It will also cover the biological appropriateness of these products for dogs and cats, as well as the cost and convenience factors.

Understand the Pet Food Industry from the perspective of regulatory agencies such as the FDA, AAFCO, etc. Much of the information shared about Pet Foods comes from industry reps that are responsible for selling products and, thus, are skilled at telling you only what you want to hear. This method of learning disregards regulatory facts and hidden concerns or benefits within product labels.

Topics that will be covered at this seminar –

-What is and is not regulated in the Pet Food Industry and who does the regulating? Facts about AAFCO, FDA, USDA, CDC, PFI, ISO, GMP and others.

-Regulations and legalities of Prescription Pet Foods

-Learn how to compare an unbalanced diet to a “complete and balanced” diet. Learn how to assist clients that are using unbalanced diets to feed balanced alternatives.

-Risk and Safety assessment of pet foods based on FDA and CDC statistics and historical data (Pathogens (Salmonella, Listeria, E.Coli, Campylobacter), Vitamin D toxicity, Thiamin deficiency, Myco/Aflo/Vomitoxins, plastic contamination) recall, death and illness statistics associated with all categories of pet foods

-Safe Handling, Nutrient Values and other concerns regarding Raw/HPP Feeding, Homemade/Grocery Store Diets, Dehydrated Raw, Canned and Cooked Kibble Foods.

-Understanding the difference between Guaranteed Analysis and Dry Matter Analysis

-Identifying protein, fat and carb ratios and their sources based on guaranteed analysis

-A list of the safest and most dangerous brands of pet foods

-Understanding how ingredients are submitted to AAFCO for industry use approval

-What vitamins and minerals are made from and where they are sourced

-Pros and cons of controversial ingredients (corn and corn derivatives, “holistic ingredients,” by-products, “meat,” powdered cellulose, etc.)

-Digestibility of distinct types of food for carnivore and omnivore anatomy and physiology

-Discussion about un-talked about mandatory denaturing

-AVMA's stance on raw feeding and learn how a company is classified a clean manufacturer.